Old Toys Receive New Limbs To Educate Kids About Organ Donation

Published 9 years ago

Organ donation is a difficult topic to discuss, especially when it comes to child donors. But a social project in Japan called Second Life Toys aims to change that.

The way it works is people send in their unwanted toys that will become donors for broken toys. Later on, senders receive a letter informing them how the donation helped and a picture of a toy fixed using parts from the donation.

The whole project is a good metaphor that gives a deeper understanding of how organ donation works and the necessity of it. In Japan alone, around 14,000 people are on waiting lists and only about 300 of them per year receive the organs they need.

You can also participate in the project, head over here for the details.

More info: second life toys (h/t: boredpanda)

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clever ad campaigns, Japan, organ donation, organ donation campaign, organ transplant, organ transplantation, plushies, plushy, Second Life Toys, social education
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