“The Coincidence Project”: 10 Of Denis Cherim’s Best Photographs

Most of us rush through life, barely noticing our surroundings as we jump from one task to another. But there is much beauty and symmetry to enjoy if only we would take a moment to take it all in. Denis Cherim has dedicated his efforts to capturing these unexpected moments he randomly spotted while going about daily life. He claims that words are not his friend and that he feels more comfortable with photography. He attempts to capture normal moments, where the interplay of light, shadows and linear perspective create a scene of subtle coincidences

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The “Coincidence Project”, as he fondly calls this series, is an opportunity to observe how urban and natural landscapes that are usually quite familiar to us, merge to create a certain balance. He began working on this project in 2012, to capture how various subjects appear to be coincidentally working together to create an amusing combination that tells a whole new story of an otherwise everyday situation. He added, “At the beginning, I conceived it as a 365 photo diary and after almost two years of taking photos every day, I couldn’t just stop. Now, twelve years later, I believe the series has evolved to become my own personal style of viewing the world that surrounds us”.

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These well-timed photographs usually capture a simple scene that we come across on a daily basis. But this Madrid-based artist claims that he seeks answers hidden in plain sight. His inspiration comes from a natural curiosity he has for everyday objects which he feels displays secret desires to be the main character. Speaking about his inspiration for the series, Cherim states, “I’m a person who enjoys being challenged to explore everyday life in a creative way. I believe we live in such rash that it becomes difficult to pay attention to the small details. It’s there where I enter the scene and try to capture ordinary object from an angle nobody looked at them.”

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According to Cherim, his creative process is as distinct as his photography. He explained, “I recently started a new challenge. I decided to vlog daily – record, edit and upload until 12 am every day to my YouTube channel. In the very first episode, I explore exactly this subject. I indeed have developed my own rules that help me keep up with my creativity, but the most important thing for me is to embrace the unknown to keep strong my inner child’s curiosity for life and everything around”.

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Speaking about his work, Cherim stated, “Through the coincidences of unconnected elements I discover new places where nothing is beautiful or ugly, nothing is big or small, nothing is good or bad, it is only exciting. Suddenly duality disappears and leaves space for unity. Where there are two, there seems to be three, and where there seems to be three, there is actually only One”.

*Artist quotes have been edited for grammar and clarity purposes.